Opening of the first Apple Premium store in Croatia

Through PR activities, our agency supported the opening of the first Apple Premium store in Croatia, as well as in the Adriatic region, located in the Arena Shopping Center in Zagreb. Apple Premium stores offer customers a new and unique shopping experience unprecedented in the region, bringing them closer to the brand.

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The opening was attended by over 30 media representatives, who received a special surprise after the company official's address: a graphic artist drew a portrait - a caricature of each guest on an iPad.

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Over 30 organic PR announcements were generated in the country's largest media outlets such as Jutarnji list, Večernji list, Novi list, as well as in popular lifestyle media such as Journal, Fashion, Elle, and many others.

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